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Case Study Info

RCR Livery and Apparel

We had the pleasure of working with the RCR Racing Team to design their Pro Late Model and design their apparel for the APC Series.

Project Details

The Challenge

We were challenged to reinvent the look of the RCR number 22 Pro Late Model for the APC Series season. The team needed matching apparel to go along with the livery.

The Solution

We went with a new look that the team had never had and incorporated the primary sponsor in a unique way by adding the flow of oil down the side of the car, we then ran with this and worked it into the apparel.


This project went through various vetting from some of the biggest brands in the world

Working with brands like Total Lubricants and APC we were able to successfully bring an eye catching new look to the track.


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